Digital marketing: Advanced

$AUD 630.00 (no GST applicable)

Digital Marketing Advanced (TMDMA1901)


Course dates

This course is run over 1 session(s):

See below for alternative dates & locations, or return to the course overview

More Information

Course Location

Victorian Chamber of Commerce and Industry
Level 2, 150 Collins Street
Melbourne, VIC 3000

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Course Overview

This workshop will give you the skills to create targeted digital marketing campaigns and use data to track performance and increase conversion rates.

You may bring your own laptop or tablet.


One day

Learning outcomes

This program will increase your knowledge of:

  • Developing a digital strategy that integrates with your overall marketing plan
  • Advanced search engine optimisation techniques
  • Marketing automation and campaign tracking
  • Website security
  • Using teleconferencing for marketing
  • Customer relationship management
  • Developing and maintaining a website
  • Using website analytics to understand how people use your website and make purchases
  • Advertising to promote your brand and products to potential customers and employees
  • Increasing conversion value


This course is suited to marketers, product managers, sales managers, business owners and business professionals who are keen to elevate their digital marketing skills to advanced levels.

Learning pathway

This course is the second of two modules in the Digital Marketing pathway. The first module is Digital marketing: Fundamentals. You may also interested in the Social media: Fundamentals and Social media: Advanced.

Alternative Dates/Locations for this course

Date Code Suburb or town Member Non-member Register
01 May 2019 TMDMA1901
Melbourne $530.00 $630.00

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This program can be customised to your needs and delivered on-site.

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