(LLB) (BA) 

Victoria graduated the University of Western Australia with a bachelor of law and a bachelor of arts. Following 18 months in the legal fraternity, Victoria knew she needed to better align her career with passion so made the move into sports management and marketing with TLA Worldwide. It was here that her natural knack and interest in PR was discovered. Since then she has gone on to become a multi-disciplinary PR specialist across both corporate and consumer PR, and is currently Group Head of the public relations portfolio at Crown Resorts.

Victoria’s experience spans eight years as a BTL (below-the-line) brand and reputation management strategist and four years as senior strategist specialising in brand communications; corporate reputation management; sponsorship maximisation; corporate social responsibility; and advocacy program development.