To really engage and connect with these audiences and create a lasting impact, you need to develop a strategy with a specific purpose. The ‘power of purpose’ is one of the hottest topics in the business world, and for a very good reason too. A business with a focussed purpose provides energy and deep loyalty among its staff and consumers. With a powerful purpose, not only will people in your business have a core goal for which to strive, but you also enlist the support of your wider audience with the same vision.
An increased sense of meaning can be an influential tool that can transcend shareholder value and re-engage and re-energise employees and customers. An emotional engagement with an organisation’s goals not only creates drive, but also longevity and stakeholder resilience.
Join us and hear from Scottish specialist, Alan Clayton on how his organisation, Alan Clayton Associates, build their clients’ capacity to achieve large-scale, sustainable, mission-driven fundraising growth. Alan supported the Royal Flying Doctor Service Victoria in a quest to rediscover and focus its purpose and this journey led them through a period of extraordinary growth in just four years.
This event is for anyone interested in transforming the core of their business’ values through the power of purpose. You will leave the event inspired, with knowledge on how to reevaluate, reinvigorate and reset your business’ purpose.
Will you be the person who introduces a new dimension to your company or business that makes a long-term sustainable difference?
Date and Time:
Wednesday 24 July 2019
7 - 9.15am
Palladium at Crown
8 Whiteman Street